Chris Lourenco, the Google Ads specialist behind PPC Agency Sydney
8 years in the platform, going back to when it was still branded AdWords. 200+ campaigns built. $3M+ in ad spend managed. Google Partner. Those are the credentials, but the part that matters to a Sydney business is simpler: one specialist writes the ads, sets the bids, reads the search terms and answers the phone. Sydney is a contested auction, whether you sell into the CBD towers, out through Parramatta and Macquarie Park, or across the Northern Beaches and the Shire. Nothing about that rewards a hands-off account.
Why the account never changes hands
The usual Sydney story goes like this. You meet a sharp senior at the pitch, sign, and then never speak to them again. Your account joins a stack of others and gets worked on by whoever is free on a Thursday. Search terms go unread for weeks. Budget leaks into clicks from suburbs you never wanted, or from people shopping a job they were never going to book. By the time anyone notices, you have already decided that Google Ads doesn’t work for your trade.
It usually does. What didn’t work was the arrangement.
So this Google Ads agency is built the opposite way. The same specialist who researches your keywords writes your ads, sets your geographic targeting, tags your conversions, prunes the rubbish out of the search terms report and writes your monthly review. Nothing gets handed down. Nothing gets templated from another client’s account. That continuity is the reason a plumber, a strata contractor or a specialist clinic can compare month 1 against month 6 and see a straight line rather than a series of restarts.
It also caps how many accounts can be taken on at once, and that is deliberate. A short client list is the only honest way to promise your AdWords account has one person accountable for whether the enquiries turn up.
In the words of the businesses he runs ads for
Chris has blown me away by his knowledge of Google ads. Within the first day of launching my ads i received a client. Don't know how he does it but he delivers. His prompt and efficient work ethic is above and beyond my expectations I would not hesitate to get him on your side and watch your traffic flow in. Thank you Chris
We've recently switched over from another marketing agency to Chris and I've been nothing but impressed. He's onto everything straight away. He's redone all of our site for us and is very proactive. I couldn't recommend Chris and his team higher.
Knowledgable, intelligent, talented and gets results. Chris took the time to truly understand our business and brand profile, and has embarked on a continuous journey to lift our performance through google. We are very appreciative of his dedication and his ability to increase traffic and generate leads from our website. We recommend him and thank him for his awesome service.
PPC Agency Sydney is a trading name of Loudachris Digital Marketing (ABN 73 630 143 190), 68 Pitt St, Sydney NSW 2000.
Ask us whether Google Ads is worth the spend for your Sydney business
Tell us what you sell and which parts of Sydney you want the work from. You get a free look through your account and the auction you are bidding into, then a straight answer on whether paid search stacks up. If it does not, we will say so.
Rather pick your own time? Book a free 15-minute Google Ads audit.